Promotion October 12 2018

SCALP-D Eyelash Serum Captures Largest Market Share 5 Years Straight*

Release on October 12, 2018

Angfa Co., Ltd. (HQ: Chiyoda-ku, Tokyo; representative director: Kumahiro Miyama; "Angfa" below) sells an eyelash serum which has secured the largest share of the treatment mascara market 5 years in a row.* Angfa started in hair research and eventually turned its gaze to eyelashes, taking 5 years to develop its SCALP-D Eyelash Serum. Since going on sale in February 2012, the SCALP-D Eyelash Serum series has been used loyally by customers. The series of serums was made with women's eyes in mind, with mascara, eyeliner, and eyebrow serum products all developed to fit the needs and uses of the customer. Moving forward, we intend to use the keyword "eyelash growth" to help enlighten concerned women about how to care for their eyes and eyelashes and to make them shine. *1: Fuji Keizai's "Cosmetics Marketing Handbook 2018 No.3", Treatment Mascara (2009–2017) *2: Giving tone and body to eyelashes

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